The EasySites programme is designed in such a way that all key players in the EasySites Programme benefit through the creation of a win-win situation.

For the trainee/licensee EasySites provides:

• Training and practical work experience for young graduates who often have generated a lot of theoretical knowledge during their studies, but lack the expertise and the network that is required to find a job.
• An opportunity to start an own business in web design with professional back-stopping and support service of an experienced company as Mountbatten, and by doing so, generate an income and improve their livelihood.

For the end-customers (the party that requests for a website) varying from small- medium scale enterprises, the tourist industry, to NGO's and service providers in Kampala and surroundings, EasySites offers:

• The opportunity to market and/or advertise their products and services on-line through the internet and expand their clientèle through better Trademark positioning an a larger outreach of the world wide web.
• A guarantee for a high quality website with fast and reliable web hosting, domain name registration and email service against an affordable price.

For Mountbatten Ltd. (the licensor), EasySites provides:

• An improved access to the expanding market for web hosting and domain name registration through the EasySites Licensees, who will be acting as 'local representatives' and create a lower entry barrier for potential web-hosting client.
• A means to keep the market for relatively cheaper websites for the lower end of the market segment within the own clientèle network. This market segment does not fit the current target group of Mountbatten, that focuses on highly advanced, database driven websites.

For the Ugandan society, EasySites offers:

• A positive contribution to economical growth through job creation and providing a livelihood and increase in income by 50 to 100 percent of more for a group of 20 young Ugandans.
• An opportunity to stimulate use of the internet within Ugandan society and daily live of people with the aim not to be excluded from the digital era that has also reached African Countries. EasySites, and a more accessible internet in general, will enable Uganda and Ugandans to play a more active role in knowledge sharing and exchange through the World Wide Web.
• A contribution to the knowledge level of Ugandans with regard to business management, communication and IT.